Bezant Trading Company - the largest supplier of household goods and utensils all over Russia. The main task was to create a modern online store, to simplify a huge catalog. The second task was to create a convenient and logical filter so that any product can be found just with a couple of clicks.
Plain The old design of the site was plain and didn’t conform to the image of the major online store wholesale and retail company. It absolutely was not worked out in terms of usability: site navigation and catalog products was very complicated, there was no filtration of the products. A lot of goods, and, in particular, promotional, were presented with huge lists and it was difficult to find the necessary information.